Iuter is a street wear brand with products designed and manufactured in Italy. Founded in 2002 by a group of individuals with combined interests in board sports, graffiti and music, Iuter has evolved from a D.I.Y approach to where it stands today as a premium brand in both the action sports market and street-fashion sector. AW14 sees Iuter launch their ‘Augmented Reality’ look book championing print as it challenges our perception of objects through eye-catching all-over patterns.
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Freelance Illustrator & Fashion Editor at People of Print.
loparkin@peopleofprint.com
loparkin@peopleofprint.com
Latest posts by Lo Parkin (see all)
- Ben Terzza - October 30, 2015
- Footpatrol X Lacoste L!ve - October 29, 2015
- Palace Skateboards X Adidas Originals :: AW15 - October 28, 2015
