Following a brand refresh for their 21st birthday, Quarantine commissioned design studio, Dotto, to produce a piece of advocacy print to share with potential supporters, partners, commissioners and industry contacts. The book, printed by Pressision, provides an introduction to Quarantine and their work, and features quotes and imagery from their vast back catalogue. The design is composed of understated typography, beautiful imagery and intriguing words, making a fitting celebration of 21 years of Quarantine.
Quarantine is an ensemble of artists and producers who have gained an international reputation for their unique methodology for devising work with and about the people who perform in it. Conversation is central to their work, and they have worked on projects including the creation of karaoke booths, hosting shared meals and taking audiences on a journey through the dark one person at a time.
Dotto’s design of the updated wordmark was born out of the original Quarantine ‘flag’, but simplified, elegant and more flexible. The typography was inspired by the brand’s values, and reflects the questioning and conversational themes they are often known to explore. Minimal, refined, functional and understated; every item was carefully considered to feel like part of them and their work. The chalky colour palette and complementary paper selection brings subtle vibrancy, whilst allowing intriguing words and imagery to take the forefront.
The new brand identity is recognisably ‘Quarantine’, and successfully makes the brand contemporary once again, whilst still reflecting their current and core values and ways of working.
www.studiodotto.com
@studiodotto
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