Tatabi Studio for Diz-Diz popcorn

posted by Alice Harrison May 13, 2016

A regal opulence fuels the playful aesthetic beautifully executed by Spanish Studio, Tatabi for gourmet popcorn brand Diz-Diz. Ancient Greek influences fuel the branding and packaging designs while the structure of the packaging directly references the mythological architecture of Mount Olympus, simultaneously embedding a heightened sense of luxury and unconventionality the brand advocates through their innovative flavour choices.

This sense of originality is further emphasised through the quirky metallic foiling, which evokes, through colour palette the shade of the popcorn inside. The marble effect paper bag and sliding box connote the cinema experience while meeting the brief of developing youthful branding able to be enjoyed at both an elegant party but also by a family at home.