LetterpressMemberTypography

Fresh Lemon Print: Pois Rouge

posted by POP Members July 21, 2021

As a huge fan of professional cycle racing Phil Gambrill of letterpress studio Fresh Lemon Print decided to create a large format poster celebrating the Tour de Frances’ greatest Hors Categorie (beyond categorisation) climbs. These gruelling mountain stages define the historic road race and the overall best climber gets to wear the iconic polka dot jersey (le maillot à pois rouge) and be crowned “The King of the Mountains”.

Each print names the classic mountains in various shades of Cool Grey, emerging from the mists of the paper. From the giant mountain passes on Col du Galibier and Col de l’Iseran, to the more famous winding climbs of Alpe d’Huez and Mont Ventoux.

As is synonymous with many of Phil’s prints, the grain and textures from the vintage wood type are emphasised. This overlaid grungy, dirty typography emulates the harsh conditions that the riders have to endure when climbing these classic mountains, producing a striking graphic poster.

www.freshlemonprint.com
@freshlemonprint

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