Although an unlikely collaboration, major international brands Penguin and Pepsi have come together to produce a limited edition capsule collection to combine the best street artists and excitement of soccer in a build up to the 2014 World Cup. Selecting artists from around the globe the artist include UK favourite Hattie Stewart, Netherland based Mejin Hos, Argentinian urban painter, Jaz, Argentinians street artist Ever, Spanish based Zosen and Brazilian Ricardo AKN. Even if the excitement of the World Cup doesnt grab you, it at least brings with it some crazy brand collaborations to enjoy!
http://www.originalpenguin.co.uk/live-for-now
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